Facebook Ads

Facebook Ads Made Easy For Your Dental Practice – A DIY Guide

lucentspot Blog, Digital Marketing, Facebook, Marketing, Social Media Leave a Comment

Small businesses, like your dental practice, can now easily create Facebook Ads that meet your goals and target the right people. On May 7, 2019, Facebook announced a new ad feature that optimizes ongoing Facebook Ads. Let’s jump into how this update can help you. What’s New With Facebook Ads? Unless you are boosting an already existing post, creating a …

Phone with person using instagram

Why Instagram Cannot Be Treated Like Just Another Social Media Network

Lauren Tighe Blog, Digital Marketing, Marketing, Social Media Leave a Comment

Instagram is as similar to Facebook and Twitter as the Sahara desert is to the Arctic tundra. Yes, both are deserts, but they both require different tools. You won’t bring a snow plow to the hot Sahara desert and, likewise, you wouldn’t bring shorts and a beach towel to the icy Arctic tundra. Thus, you shouldn’t use one set of …