Dental Competitors

Four Ways to Distinguish your Practice from Dental Competitors

Sara Feipel Blog, Dental Coaching Leave a Comment

The dental practice down the street may act like dental marketing is easy, but it is not. No, it is far from easy. A quality brand takes months and years to build. To compete with the practice in town, you need a strategy. To start, read the tips below and you will be on your way to a distinguished practice from dental …

Marketing Budget

The Worst Advice we Have Heard About a Dentist’s Marketing Budget

Sara Feipel Blog, Dental Coaching, Marketing Leave a Comment

If a marketing budget sounds like a reward instead of a tool, stop right now. Grab a chair and let’s chat about your marketing budget. Really, it is not your, or anyone’s fault, but a marketing budget can sound far-fetched. Below are a few myths and their facts. Okay, let’s get started. 1. Myth: This is a dental practice, not a …

How Can a Blog Grow My Dental Practice?

Sara Feipel Blog, Content, Marketing 1 Comment

Many dentists underestimate the importance of a dental blog when growing their practice. Some view blogs as an exclusive tool for social media influencers and creative writers. However, this is not the case. Especially for a dental blog. Below are a few reasons why adopting a dental blog is beneficial to grow your dental practice. Why Should I Have A Dental …

New Dentists – First Steps Toward a Profitable Practice

Sara Feipel Blog, Branding, Dental Coaching, Digital Marketing, Marketing, Patient Experience, Reviews 1 Comment

Congratulations, you are a new dentist! You have graduated, gained valuable experience, and now you are ready to open your own practice. As a new dentist, if you are unsure where to begin, you are not alone. Below are the first items you should consider before hanging-up the open sign. Unique Attributes For A New Dentist Begin to construct the …

Six FREE SEO Tools to Capitalize on Today

Sara Feipel Blog, SEO

Search Engine Optimization is almost as daunting as the 25 characters it takes to write it. And, this is a tool that is underlooked, undervalued, and almost always underutilized. Most of the time, SEO is free, you just need the know-how. For more information, read below about the top platforms to make SEO work for your dental office and bring …

Reviews and Referrals have Changed Blog Post

4 Ways Patient Referrals and Reviews Have Changed

Sara Feipel Blog, Reviews

Before the explosion of the internet, patient referrals and reviews were mostly face-to-face recommendations between a patient and a non-patient. These recommendations could occur outside a neighbor’s home, at a friend’s dance recital, or at the grocery store. Today, patient referrals take place on Facebook recommendations, Google Reviews, text messages, and referral programs. A new patient’s first point of contact with your …