What is Search Engine Optimization?
Search Engine Optimization (SEO), by definition, is the process of affecting the visibility of a website or a web page in a web search engine’s unpaid results—often referred to as “natural,” “organic,” or “earned” results. In other words, SEO helps your dental practice be seen and found. There are hundreds, maybe even thousands, of people and businesses that your website is competing with every day. SEO helps push your site up through the ranks so that when someone does a search for “Dentist” your site will appear. Search engine optimization is essential!
There is an art to search engine optimization and our marketing experts know what it takes to shift your website from page 2 to page 1 in search results. We know the difference between ranking for keywords and ranking for valuable local keywords. We will help you rank for relevant searches in your area through optimized content. We will create a keyword strategy, do a competitor analysis, produce a content creation plan, and update your local business listings and reviews.
SEO doesn’t happen overnight. Once our strategy has been implemented on your site, we will continue to monitor and adjust to help you build a sustainable online presence. Posting new content and updating content on your site is how we keep your website and content fresh. HTML optimization is also imperative. Our SEO specialists will ensure every website page has optimized title tags, Meta descriptions, URL’s, backlinks, plus more!
Through SEO, we will push more visitors to your site and convert them to patients. We are here to help meet your business needs and help your dental practice grow. Our marketing experts will build you search engine friendly content. Our goal is to help drive organic traffic to your site while moving up the ranks in search engines like Google or Bing. Contact us today to get started building your Authority and claiming more Visibility.
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