It’s time to add another tool into your digital advertising tool belt. What is it? Question retargeting from the question and answer forum, Quora. This new option allows dentists and their marketing agencies to target potential patients based on their Quora questions. For example, if a potential patient needs a new crown, they may ask, “Do I need a dental …
How to Achieve PPC Success in 2019
Are you looking to use PPC advertising to try and get ahead of your competition in 2019? If so, then you might need to be prepared to either spend an unreasonable amount of money or take some time to build a smart PPC campaign that can help you beat your dental competitors. So, if you want to make 2019 the …
Search Engine Marketing & Google AdWords
In previous blog posts, we have talked about Search Engine Optimization (or SEO) which refers to any unpaid activities that result in higher rankings using various search engines. In this post, we are going to talk about Search Engine Marketing which is a method of marketing that businesses pay search engines to showcase their business through paid ads. First of …